A Noble Choice to Make a Profound Change

Diana Noble prepares to brave the shave in support of the Canadian Mental Health Association Wood Buffalo.

For Diana Noble, mental health has always been an important cause.

Canadian Mental Health Association of Wood Buffalo was the first board she sat on when she moved to Fort McMurray. Now, she’s preparing to chop her hair off for the cause if she reaches her lofty goal. If Diana raises $22,000 by June 3rd,  she will get her hair shaved off right before headliner Teenage Bottlerocket takes the stage at the annual Rock the Rails, an event Diana has sponsored since day one.

“I’ve been involved in Rock the Rails since its inception – through my businesses Seller Direct Northern Homes Realty and Noble Choice Coaching,” says Diana Noble. “And this year I was really thinking about – how can we make this bigger and better? And more importantly, how can I give back to the community? How can I use my influence to do something great?”


“If I’m being real, I recently started going grey so I was looking at a way to start over,” Noble says while adding that the inspiration also came from her daughter who shaved her head a few years ago.

All money raised will go to support CMHA Wood Buffalo and stay in the community to support mental health programming.

“CMHA is very near and dear to my heart. I believe that mental health is something that impacts us all, this day and age, especially with everything we’ve gone through in this community since the 2016 wildfire,” Noble says. “There’s a lot of people here in this community that could use mental health support.”

Head shaving and punk rock have always gone together well, so what better place to shave her head than on stage at Rock the Rails, sponsored by Seller Direct Northern Homes Realty? The extreme sports and music festival, now in its fifth year, is going bigger and better this year, expanding to two days and adding a Craft Beer Festival for the first time.

Rock the Rails takes place Friday, June 2nd and Saturday, June 3rd at the Timberlea skate park in Syncrude Athletic Park and will feature skateboard, BMX and scooter competitions for all age groups, demos from the Hazel Eyewear BMX team and live music from artists like Fat Wreck Chords artist Teenage Bottlerocket and the first show since 2017 from Fort McMurray’s own Sentimental Gentlemen. It will also feature The Banquet beer gardens and a special raffle in support of another great organization, the Justin Slade Youth Foundation.

Individuals and companies can support Diana’s cause at

About the author

Author Profile
Mike Jones

Mike has called Fort McMurray home for the past eight years. A true man about town, Mike loves supporting local artists and small businesses by using his platform to promote them however he can. In his spare time, you can find Mike checking out new music, drinking craft beer or managing his fantasy football team!

Mike strives to live life to its fullest and adopts a glass half full perspective. He is a constant promoter of all things positive in Fort McMurray and can’t wait to help share the Good News with you!

YMM Weekly
We bring you the current, the quirky, and the uniquely Fort McMurray what’s-a-shakin’s.

Subscribe now so you don’t miss out on all the latest news, stories and fun in YMM!

No, thank you. I do not want.
Safe & Secure - No spam!